case study: Atricure
Mason, Ohio | Corporate Headquarters | 55,000 square feet
the challenge
AtriCure, a rapidly growing company developing medical device solutions for atrial fibrillation treatment, challenged Kolar to bring their ‘Heart of AtriCure’ brand story to life in their new 55,000 square-foot Mason, Ohio headquarters. The goal was to engage and motivate their team with an environment that felt innovative and inspiring – focused about the brand.
the solution
Leveraging the theme ‘Rhythm of Art + Science’, Kolar used the pulse of a heartbeat to create an educational expression and informative customer journey. Design features engage surgeons and engineers to demonstrate their innovative products, validate manufacturing standards, share the corporate vision, and build brand loyalty. The entire experience is wrapped in a warm neutral palette, with large typographic wall graphics, specialty signage, and colorful, circular mobiles symbolic of the AtriCure brand icon.